RevAbs
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Development
Mason teamed up with International Fitness Expert, Brett Hoebel to develop RevAbs. Being his first video series Mason spent weeks in NY coaching Brett on technique and his on-camera performance making sure his message was being conveyed clearly.
Production
RevAbs was a full scale production, complete with an original set built and shot at Henson Studios in Hollywood, CA. Without breaking Beachbody’s budget Mason produced RevAbs in HD. Marking it as the first High Definition series in the Beachbody catalog.
Post
Post provided new creative opportunities including incorporating a special camera from the “Rev Zone” and media managing 5 cameras with over 30 hours of High Definition video.